About NYA Jewels
Where Jewelry Becomes Personal
NYA Jewels was founded by two women with a simple belief—jewelry should feel as meaningful as it looks.
Every piece we curate reflects premium quality, limited availability, and a buying experience built on trust, transparency, and personal connection.
We don’t mass-produce. We don’t rush choices.
Our Philosophy
At NYA Jewels, we believe jewelry is not an impulse—it’s a decision.
A decision rooted in confidence, emotion, and trust.
In a world of mass-produced designs and rushed purchases, we chose a different path. We curate premium artificial jewelry in limited quantities, often as a single piece, so what you wear feels truly yours.
Our approach is simple:
Show everything honestly
Guide personally
Deliver exactly what we promise
Because when jewelry is chosen thoughtfully, it becomes unforgettable.
A Collection Built on Quality,
Not Quantity
Meet the Founders
Two women. One shared commitment to quality, trust, and personal service.
Nitu Ghai Chauhan
Chief Executive Officer| Curation & Client Experience
With a sharp eye for detail and uncompromising standards, she curates every piece at NYA Jewels to ensure premium quality, finish, and wearability. Her focus is on helping customers choose jewellery with clarity and confidence—through honest guidance and personalised interaction.
Ankita Ghai
Chief Operations Officer| Quality & Brand Experience
She oversees quality evaluation and the overall customer journey at NYA Jewels. From selection to support, her priority is delivering exactly what is promised—ensuring every customer feels heard, guided, and valued.